It also shares enough similarities with pricier 1200 models that music lovers should find much to like. Aimed squarely at DJs, it feels like the true spiritual successor of the original model in terms of both its price positioning and workhorse mission. The SL-1500C is a "plug and play" iteration minus the DJ features, but adding a built-in phono preamp and preinstalled Ortofon 2M Red cartridge, for $1199.īringing up the rear is the SL-1200MK7 at $999.
Today, you can choose from a few thoroughly rethought interpretations of the classic 1200, starting with the SL-1200G for $3999, followed by the cut-price SL-1200GR sitting at a substantially more accessible $1699. That absence was relatively short lived, as the brand-backed by parent company Panasonic's considerable engineering clout-returned just six years later.
Turntable geeks in both the DJ and music enthusiast communities mourned pretty heavily when the company exited the analog business in 2010, seemingly abandoning decades of rich heritage. Forty-somethings have entered our prime earning years, and are demonstrably willing to pay handsomely for products that our teenaged selves could only dream of affording. I have no idea whether Technics intentionally power slid their IROC-Z down Retro Lane, but if ever there was a time to revive an icon like the 1200, it's now. JBL's L100 Classic recently received a modern performance upgrade while retaining the retro looks we all remember so fondly from Maxell tape ads of old. The Klipsch Heritage line, comprising once-discontinued models like the Cornwall, is back on the company's front burners again. I mean, come on, who isn't binge watching those over-the-hill karate kids Daniel LaRusso and Johnny Lawrence still trading kicks in their 50s?Įven the audio world is in on the act. My generation especially is eating it up. Capitalizing on existing goodwill and warm nostalgia is a surefire strategy for attracting an instant audience. Reboots are everywhere these days, and it's easy to understand why.
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